Dior, Miss Dioramour – When love meets expertise
SERAM’s unique artisanal craftsmanship lies at the heart of exceptional creations, as illustrated by this encounter between love and couture.
The iconic Miss Dior bow, reinterpreted in silk for this remarkable piece, becomes a canvas for wishes renewed year after year.
The silk scarf reveals a poetic motif designed by Marc Bohan, Artistic Director of the House of Dior from 1961 to 1989. Shaped and hand-stitched in France, it is then tied with delicacy and meticulous care by the skilled hands of the Dior ateliers.
The SERAM France teams supported the development of this bow by producing the swallowtail cut as well as crafting the sleeve.
We warmly thank La Maison Dior for its renewed trust in these exceptional projects and for choosing our premises as the filming location.
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